Case Study • Bristol, TN • fasttrackbristoltn.com

Fast Track Automotive: Dealership Website and Live Admin Dashboard

Fast Track Automotive is a pre-owned dealership at 2528 Volunteer Parkway in Bristol, TN. They needed a fast mobile showroom and a way to see which vehicles shoppers were interested in.

We designed and built a new customer website and a private admin dashboard that shows live shopper activity, credit applications and the most-viewed vehicles on the lot.

START A PROJECT CALL OR TEXT 731-616-5121 VISIT LIVE SITE

Results in the first 30 days

  • 2,751+ tracked visits
  • 4,591 visitor actions
  • 1,719 vehicle clicks
  • 47 online credit applications and 15 tracked calls
  • About 70% of shoppers on mobile

What we built

  • Mobile-first inventory website with fast vehicle pages
  • Live admin dashboard with a real-time visitor click stream and sound alerts
  • "Hottest vehicles on the lot" ranking based on real shopper clicks
  • Tracking for calls, credit apps, QR window flyers and fuel calculator use
  • Local SEO for Bristol, Kingsport and Johnson City car shoppers

Wired Digital (Wired Digital LLC) • Bristol, VA/TN (Tri-Cities) • WiredDigitalUS@gmail.com • 731-616-5121